I'm a Lead UX Designer and Product Design Strategist with over 16 years of experience in both the B2B and B2C world. While remaining a hands-on UX practitioner, over the last 6 years I've also built and led small design teams.
As a champion of user–centered design practices and strategic thinking, I mediate between user needs, business objectives, and technical feasibility, resulting in product designs that please people, make their lives easier, as well as impact the bottom line.
As UX and design is my passion I write articles regularly, speak at design events and conferences—sometimes as a member of the Toptal Speakers Network.I also mentor UX designers of all levels at various educational and professional organizations.
Ensure pixel-perfect implementation by facilitating a proper hand-off to design teams and design QA. Measure and analyze results.